Freethinking Higher Education

Freethinking Higher Education

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Freethinking Higher Education
Adding sports - a good enrollment strategy?
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Adding sports - a good enrollment strategy?

Yes, if done right.

Robin Capehart's avatar
Robin Capehart
Feb 12, 2024
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Freethinking Higher Education
Freethinking Higher Education
Adding sports - a good enrollment strategy?
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As a former college president, I have witnessed the steady growth college sports programs as a strategy employed by small NCAA Division II and Division III colleges to address declining enrollment and fiscal stress. This growth usually consisted of either adding new sports or expanding the rosters of existing sports. While this approach has brought abou…

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